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BORAL BRANDERS ANNOUNCES REBRANDING TO BORAL AGENCY WITH NEW LOGO AND AGENCY BRAND
Houston, TX, August 1, 2017 – Boral Branders, a marketing agency that provides services that foster strong online presence, creative branding, and business growth to companies nationwide announced today that they are changing the name of their company to Boral Agency. The goal of the name change is to align their services with their name and brand. Boral Agency will continue to focus on content writing and optimization, web design and development, corporate identity, branding, marketing training, and others.
“Having the name Branders created a lot of misunderstanding and confusion within our customers and leads. They thought we only worked in branding when in reality we create so much more than that.” said Brenda Boral, co-founder of Boral Agency,
Sisters, Brenda and Patricia Boral, founded Boral Branders back in 2011 with just $300 and their personal laptop computers. In 2015, they received the Hispanic Emerging Business of the Year award at the Houston Hispanic Chamber. In 2016, Boral Branders was one of the speakers at the Houston Super Bowl Host Committee and NFL’s Playbook for Success Program, and early this year they were recognized by the Houston Business Journal as “An agency that helps Business Owners succeed.”
“While the company name is changing, all the values, services, and the team will remain the same,” said Patricia Boral, co-founder of Boral Agency. The agency’s new name will create clear messaging across the brand as well as broader meaning to their work.
Along with the name change, the agency is in the process of re-branding, including a new visual identity and website. The new name will take effect immediately; it will be changed and implemented across all of the company’s social media presence, and all future business activity will be undertaken with the new name.